Grand Rapids, MI – Confluence, a festival focused on art, music, science and technology, is adding a music showcase to this year’s program.

The showcase will include “open-air jams,” instrument demos from Holland-based Cusack Music, as well as local vendors, food trucks and a keynote speech by Los Angeles-based musician, author and podcaster Ari Herstand, the festival said in a news release. , Confluence describes the showcase as an exploration of how “innovation and technology are changing the way music is created and experienced.”

Sangam Utsav Runs from Friday, September 22 through Saturday, September 23 at Rosa Parks Circle in Downtown Grand Rapids.

“Exploring the interconnectedness of music and innovation is at the core of what we do at Confluence,” said Brian Cohen, the festival’s executive director, in a release. “For example, we used OPNR, an app developed by Michigan entrepreneurs, to provide data and analytics to help us locate the right bands for the lineup. It’s exciting to bring together all the great things happening in West Michigan’s music scene in terms of technology, education and community building in one place.

Here are the details of the Music Summit on September 22 and 23:

Friday, September 22

5 p.m. – open-air jams, vendors, music, food and drinks

5:30 pm – Keynote speaker: Ari Herstand, “How to Make It in the New Music Business”

7 pm – DJ, Chris Clayton, Grace Theisen

Saturday, September 23

7 to 10 p.m. – Au Grace, Fox Royale

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