China’s internet regulator is reaching out to foreign companies, including Walmart Inc. And PayPal Inc.to discuss ways to navigate Beijing’s new data-protection rules, an effort to reassure multinationals worried about their ability to operate in the world’s No. 2 economy under the latest rules.

People familiar with the matter said officials from China’s Cyberspace Administration met with executives from dozens of international firms to ease their concerns about the new data regime ahead of the last November deadline for implementation. The regulators raised questions, offered guidance on how to comply with the rules and acknowledged the challenges of getting approval for overseas transfers of sensitive information, said the people, speaking on condition of anonymity, speaking of a private meeting. . They discussed creating a faster-approval mechanism for routine transfers, as well as creating a curated “white-list” for data categories or even specific companies, said one of the people.


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